Brand Identity
The DePaul College Prep Brand reflects student, faculty, and staff input and was approved by the Board of Directors on June 11, 2020.
The Primary D and Shield
Primary school logo used for uniforms, signs, and written materials, with the school name.
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Maintains a strong and recognizable D with an embedded Cross of Faith in a new look
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Color accent changes to reflect its use -- academics, athletics, clubs, service, spirit
Primary
Primary
Athletics
The Academic Seal
Used on official documents, diplomas, transcripts, and in Mission and Ministry work.
Elements include:
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Centered icons represent our five core values: Faith (center), Respect (top right), Excellence (bottom right), Service (bottom left), and Health (top left)
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Cross of Faith reflects Chicago's street grid pattern
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Six pointed red stars of the Chicago flag
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Congregation of the Mission, the formal name of our religious sponsors, the Vincentian Order founded by St. Vincent de Paul
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Encircled by Lake Michigan Blue and our primary Navy
The Ram Mascot
The official mascot of DePaul College Prep. Go Rams!
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A sleek, stylized Ram
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Primary outline: Navy. Secondary color on the ram horn and in the eye changes to reflect how it is used for spirit icons, athletics, clubs, and others
Colors & Typefaces
Our Colors
Primary: Navy and White
Secondary: Lake Michigan Blue
The iconic blue from the Chicago flag represents our City's natural treasure, Lake Michigan.
Tertiary: Chicago Star Red
The six-pointed stars celebrate the defining moments in Chicago’s history.
Our Typefaces
Our serif typeface for our academic wordmark boasts a modern look, with clean straight lines and classic curves.
Our sans-serif typeface for our athletic wordmark has strong strokes and active movement.
Academic Wordmark
Athletics Wordmark
Athletics Identity
For questions & permission of official logo use, branding, or other DePaul Prep identity matters, please contact:
Ms. Carrie Emge
Marketing & Communications Coordinator
cemge@depaulprep.org